Graphic Designer Job Profile & Description
Graphic designers produce visual solutions to communication problems by analyzing the condition and finding the most appropriate means of delivering a message. Graphic designers make use of diverse methods including typeset, color, photographs and illustrations to create a general layout. They design the overall outline of signs, publications, marketing brochures, web pages, promotional displays, logos, and television and movie credits.
Responsibilities and Duties
- Developing concepts and designing materials including newsletters, invitations, advertisements, flyers, vouchers, direct mail, postcards and coupons
- Manage printers to ensure budget and brand is maintained
- Coordinate, design and distribute newsletters
- Assisting the marketing team with marketing, brainstorming and advertising strategies
- Estimating the time required to complete projects and providing quotes for clients
- Contributing design artwork and ideas to the overall brief
- Proofreading to produce accurate and high-quality work
- Demonstrating illustrative skills through rough sketching
- Using innovation to redefine a design brief at minimum cost and time
- Presenting finalized ideas, designs and concepts to clients or account managers
Other duties
- Managing and maintaining graphic files, including photos, logos and art
- Other duties as assigned
Skills and specifications
- Good creativity
- Ability to meet tight deadlines
- Organized and detail-oriented
- Ability to handle projects simultaneously
- Good communication and interpersonal skills
- Exceptional organizational and communication skills
- Good leadership techniques and a curious mind
Education and Qualifications
- Minimum college or university diploma in graphic design, communication or related field
- Knowledge of Photoshop, Quark Express, Dreamweaver, Illustrator, and Microsoft Office
- Web site design knowledge is an advantage
- Writing and editing skills
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